Figurino
An online store for handmade custom figurines — a showcase where the personalized gift can be seen before it's ordered.

Figurino
Figurino makes figurines from photos — gifts for birthdays, weddings or anniversaries that exist as one of a kind. That is exactly what makes the store different: the customer doesn’t buy an item from stock but orders a custom piece. So we designed the storefront around the examples — they persuade long before the description does — and shortened the path from idea to order. The order form guides customers through the occasions and options step by step instead of asking for everything at once. The entire flow has been tested on phones, where most orders come from.
- Custom design
- UX/UI
- Web design
- E-commerce
- Front-end development
- Back-end development
- Optimization
- Hosting & maintenance
- Online stores
Branding
The mark combines deep blue and turquoise — the seriousness of the craft and the lightness of a gift. Turquoise leads the buttons and accents, while blue carries the name and stays legible even at the smallest size.
Colors
Turquoise
HEX #41C0C7
RGB 65,192,199
Deep blue
HEX #222E71
RGB 34,46,113
Soft turquoise
HEX #E3F6F7
RGB 227,246,247
Graphite
HEX #232323
RGB 35,35,35
Typography:
Montserrat
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
0 1 2 3 4 5 6 7 8 9 10



Design for every
device
We design for each screen size separately — from a widescreen monitor to the phone in your pocket — so the experience is equally good everywhere.





Over 22 pages
A clear structure and well-organized content in which visitors find what they're looking for on the first try.
Design for desktop and mobile
One design that looks and works equally well on a monitor, tablet and phone.
Easy to use
Intuitive navigation and fast loading — nothing standing between the customer and the action.
Every view is tested on real devices before launch — because mobile traffic has long been the main traffic, not the extra.
Built with the mobile screen in mind
Over 70% of visits come from a phone. That's why we start there — and build up to tablet and desktop, instead of shrinking a finished desktop design.
Every screen is checked on a real device, not just in a browser. That way, differences are caught before launch, not after it.


Scroll the screen in the phone — this is the project's real mobile version, exactly as the client sees it.
Phone first, then everything else
We design from the smallest screen up. That way, what matters most stays visible everywhere, instead of being hastily rearranged for mobile.
Fast, even on a weak connection
We optimize images and code for mobile networks. The page starts loading in under a second — not after the visitor has already given up.
Thumb-friendly
Buttons, forms and navigation are designed for one-handed use on the go — no zooming, no accidental taps.
Project timeline
The work proceeds in clear phases with a fixed scope — you know what happens in each one and when to expect the result.
Phase 1 1 week
ResearchStructureCompetitor analysisPhase 2 2 weeks
Custom designUX/UIWeb designPhase 3 2 weeks
E-commerceFront-end developmentBack-end developmentPhase 4 1 week
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